The color(s) black, gold is/are claimed as a feature of the mark.
The mark consists of Black color stylized letters containing capital "L", lowercase "a", capital "C", lowercase "h", lowercase "i", lowercase "c" with a stylized black color swoosh after the last letter "c". The black colored swoosh starts at the bottom of the last letter "c". The swoosh moves up and slightly curves down at the end of the swoosh. A gold colored chick facing left sits on top of the stylized black color swoosh.
The English translation of "La" in the mark is "The".