The color(s) gray, white and purple is/are claimed as a feature of the mark.
The mark consists of The mark consists of the word "element" in lower case lettering with the letters "e,l,e,m, n, t" in the color gray and the last "e" in white and appearing inside of a purple circle with three purple dots around the edge of the circle with one touching the circle and the words "every bit matters" beneath the word "element" in lower case gray lettering.