9 downloadable computer software applications for the purposes of advertising, marketing and promoting beer, craft beer, limited release beer, breweries, and tap rooms, for providing special access to ticket sales and offers, for producing downloadable encoded bar code labels, and for providing information on beer; downloadable computer software which enables users to review information about beers, craft beers, specialty beers and providing ticketing for beer events and beer launches; computer software to allow users to conduct electronic business transactions for the purchase of beer at a discount and for tipping; electronic and electrical apparatus, namely, ticketing issuing, reading and recording machines; bar code scanners and readers