Color is not claimed as a feature of the mark.
The mark consists of a capital B in follows by a lower case "e" and a Capital U. Under the letter U is the word "Undies" with capital U. Above the U there is a spiral.
The name(s), portrait(s), and/or signature(s) shown in the mark does not identify a particular living individual.
The wording "Beu" has no meaning in a foreign language.