The color(s) black, white, red, pink, brown, dark blue, light blue, tan and orange is/are claimed as a feature of the mark.
The mark consists of the wording "Penguin Ice Cream" and a stylized design of a Penguin. The word "Penguin" is red and outlined in white. The wording "Ice Cream" is white and outlined in light blue and black. The Penguin is mostly dark blue with a white face and white stomach. Black eyes and eyebrows, and orange beak and feet. The Penguin is holding a brown cone with pink ice cream in its right flipper, and wearing a red bow tie and a white hat with seven diagonal pink stripes. Across the front of the Penguin is a tan banner with the word "PENGUIN" written on it.