The color(s) red, white and blue is/are claimed as a feature of the mark.
"FINANCIAL"
The mark consists of the blue word "AMERIGUIDE" above the red word "FINANCIAL", with the horizontal bar of the "A" in "AMERIGUIDE" represented by a star design, and above the wording is a blue circle two outer blue stripes and an inner red stripe projecting upwardly from the bottom of the circle into the center of the circle, with a white star in the bottom of red stripe, and the word "AMERIGUIDE" displayed in lighter blue within the upper band of the circle.
AMERICAN GUIDE FINANCIAL; AMERI GUIDE FINANCIAL