The color(s) brown, cream and silver is/are claimed as a feature of the mark.
The mark consists of a three-dimensional beverage can with a cream label with a denim-appearing texture, the cream label having (1) a dark brown arch at the top and an "ON" centered at the top, and (2) two dark brown borders on the bottom containing the words "KEEP COLD AND FRESH" in capital letters, an outline of the state of Michigan with the words "Product of the U.S.A." written in an arch over the state, and the words "HAZE IS GOOD" written in all caps, appearing between the dark brown borders on the bottom.
ON KEEP COLD AND FRESH PRODUCT OF UNITED STATES OF AMERICA HAZE IS GOOD
Trademark: 88816847
