Color is not claimed as a feature of the mark.
"BOOT COMPANY," "PENSACOLA, FL," "HANDCRAFTED" AND THE SHAPE OF THE STATE OF FLORIDA
The mark consists of The wording "PENSACOLA, FL" above a drawing of the State of Florida above the stylized wording "J.W." above the stylized wording "BOOT COMPANY" above a star above the wording "HANDCRAFTED" with design elements throughout.
PENSACOLA FLORIDA J W BOOT COMPANY HANDCRAFTED