Color is not claimed as a feature of the mark.
The mark consists of the uppercase letters of "E," "C," "O," "P," "A," and "W," spelling out the complete word "ECOPAW;" however the uppercase letter "O": 1) Is slightly smaller than the font size of the other letters in the Mark; 2) Has a filled with a dark background creating this specific circular shape; 3) Has an overlay of three distinct and separate horizontal white lines from the bottom of the letter "O" to approximately 1/3 from the bottom of the letter "O;" and 4) Has an overlay of a silhouette of a Canis or canine, (a genus including dogs, wolves, coyotes, and jackals) - a white canine looking upwards in a circular black background in which the top of the canine's nose is almost to the top of the letter "O" and the bottom of the white canine intersects between the upper two distinct and separate horizontal white lines.
ECO PAW
Trademark: 88701660
