The color(s) gold, green and black is/are claimed as a feature of the mark.
"ESTD 1903", THE NON-LATIN CHARACTERS THAT TRANSLITERATE TO "PI JIU", AND "PREMIUM IMPORTED LAGER"
The mark consists of the wording "TSINGTAO ESTD 1903 PREMIUM IMPORTED LAGER" and four Chinese characters. "TSINGTAO" and "1903" appear in gold with green and black outlining, "ESTD" and the Chinese characters appear in gold with gold overscore and underscore, and "PREMIUM IMPORTED LAGER" is green. The wording appears below a design of gold and green concentric circles containing a green pagoda with green waves, and a pair of gold grain stalks. The circles are surrounded by a pair of gold and green lions, and the design appears on a gold horizontal line. All the foregoing elements appear on a generally-rectangular green background, having a semi-circular protrusion in the upper-center, with green wavy lines, a gold stripe at the top, and gold and green stripes at the bottom.
TSINGTAO ESTABLISHED NINETEEN HUNDRED THREE PREMIUM IMPORTED LAGER; TSINGTAO ESTABLISHED ONE THOUSAND NINE HUNDRED THREE PREMIUM IMPORTED LAGER
As to "TSINGTAO" AND the non-Latin characters that transliterate to "QING DAO PI JIU"
The non-Latin characters in the mark transliterate to "QING DAO PI JIU" and this means "GREEN ISLAND BEER" in English.
The English translation of "TSINGTAO" in the mark is "GREEN ISLAND".
Trademark: 88664102
