The color(s) green orange white is/are claimed as a feature of the mark.
The mark consists of the logo is composed of a white ovale in the center, outlined in a tridimensional orange border, its interior is composed of the letters which stand malu in color green which stands for the brand name, the letter u has a heart shaped irregular figure above also in orange and right below the brands name is the slogan that states pulpas con corazon also in orange, all of the typography was specially designed fot the brand.