The color(s) tan, white, brown, light brown, gold, green, and light green is/are claimed as a feature of the mark.
"COFFEE CO.", "COLD BREW", "UNSWEETENED COFFEE DRINK", "MOCHA", "NATURAL FLAVOR WITH OTHER NATURAL FLAVOR" AND "9.5 FL OZ (281ML)"
The mark consists of The mark consists of a three-dimensional configuration of product packaging featuring the stacked wording "WIDE AWAKE COFFEE CO" in tan to the left of the stacked wording "COLD BREW" in white, all above a design comprised of a turtle-like animal in dark green, light green checker board pattern, gold, black, white light brown and brown; shown with large white eyes, black dots for nose, wavy line to depict the mouth, light brown and and brown coffee bean pupils. The mark wording and design elements are atop a brown background. The broken lines depicting the nondistinctive bottle shape, the bottle top, the liquid contained within the bottle and the clear space between the liquid and bottle top, and the rectangular label shape indicate placement of the mark on the goods and are not part of the mark. Applicant provides a drawing of the mark referencing the nondistinctive wording indicated by dashed or dotted lines. Applicant indicates that the wording shown in broken dotted lines are not part of the mark and serve only to show the position or placement of the actual mark.