The colors black, white, purple, green, yellow, orange, red, and blue are claimed as a feature of the mark.
The mark consists of the wording "JIDE" appearing in stylized yellow font, with each letter appearing positioned in the center of a balloon. The letter "J" appears on a green balloon with white shading, the "I" on an orange balloon with white shading, the "D" on a red balloon with white shading, and the "E" on a blue balloon with white shading. Each balloon is connected to a black string that emanates from the top of a shaded red toy train with a purple window, orange wheels and white shading.
The wording "JIDE" has no meaning in a foreign language.