The color(s) yellow, black and gold is/are claimed as a feature of the mark.
The mark consists of a yellow smiley face with a thumbs up hand to the right or the smiley face (viewer's left). The word SANDS in yellow cursive script is below the smiley face. The word SMILES in yellow san serif font is at the bottom of the design. The smiley face, hand, and words are set on a black background with diagonal lines, the shape of a sign that is a circle around the smiley face and hand at the top, and a rectangle around the words at the bottom. The entire mark is outlined with a gold border and black shadow.