The mark consists of a dark green cap and a label outlined in black. The label consists of a landscape scene with a pink sky, green mountains, a light green hill, a brown road, black agave plants, and a red hill. A pink house with an orange roof appears to the right of the red hill. At the base of the mountains, the road runs to two pink houses with red rooves and black doors. The yellow wording "DEL MAGUEY" appears at the top of the label above the black wording "SINGLE VILLAGE MEZCAL". At the bottom of the label the yellow wording "CHICHICAPA" appears at the bottom of the mark. The dotted outline of a bottle is intended to show the position of the elements in the mark on a bottle and is not part of the mark.
The color(s) dark green, black, pink, green, light green, brown, orange, red, and yellow is/are claimed as a feature of the mark.
The English translation of "DEL MAGUEY" in the mark is "of the maguey". The wording "CHICHICAPA" has no meaning in a foreign language.
"MAGUEY", "MEZCAL", AND "CHICHICAPA"