35 sponsorship and endorsement of third party products and services in conjunction with hockey games and activities; facilitating sponsorship and endorsement by others of third party products and services in conjunction with hockey games and activities by displaying such products and services or the trademarks under which they are sold or the tradename of the entity selling them in print and electronic publications, banners, signs, websites, newsletters, or radio, television, or other broadcasts via electronic media. Advertising services, namely, providing advertising space or platform in print or electronic publications or broadcasts, dissemination of advertising for others via an online electronic communcations network or broadcast