The colors red, blue, yellow, white, green, black and beige are claimed as a feature of the mark.
"BRAND" AND "FOUNDED 1900"
The mark consists of two stylized concentric ovals, an outer one in yellow and an inner one in blue. Within the oval is a stylized woman with white skin, black hair, black eyes, blue, white and black hat and dress, with the woman outlined in black. The woman is carrying a stylized red, white, yellow, and black flag, and black flagpole with a stylized yellow truck with attached yellow ribbons. The woman is shaking hands with a stylized man with yellow, red, blue, green, and white skin with black eyes, blue, white, and green helmet, blue and white armor, and blue and white boots. The man is holding a stylized black, white, green, and red flag and black flagpole with a stylized yellow truck with attached yellow ribbons. In the background, there is a stylized yellow and white sun with yellow and white rays, set against a stylized blue sky and blue, white, and yellow water. At the edge of the water is a stylized red ground, which holds a stylized white and yellow bundle of wheat, a stylized black, white, yellow, green, and blue eagle perched upon a stylized yellow, black, white, green, and blue banner containing the stylized black wording "FOUNDED" and "1900". Above the sun is the stylized black wording "ROSA BRAND". To the right of the stylized man is a stylized yellow a, green, and blue rectangle with two stylized yellow and green cylinders.