Color is not claimed as a feature of the mark.
The mark consists of the stylized word "eye·d·ology" starting with the word "eye" in lowercase lettering followed by a centered dot, a lowercase letter "d" followed by a centered dot, and ending with the lowercase letters "ology". An open circle starts above the lowercase letter "d", continues around the word "eye" and the centered dot adjacent to the word "eye", and ends beneath the lowercase letter "d".