35 Online service providing consumers with a letter grade rating system for evaluating businesses by analyzing certain factors, namely, length of time in business, industry type, complaint volume, volume of business, licensing requirements, government actions; Online service providing business reports that reflect letter grade rating system for evaluating businesses and offer information about businesses, namely, DBAs, addresses, phone numbers, fax numbers, websites, principals of the businesses, industry classification, competency licensing, government actions, advertising issues, complaint experience data and general opinion on the businesses; A website featuring online platform for businesses to manage their own virtual storefront from which to advertise their business; Online service providing verification of customer reviews of businesses by internal review process to validate review is provided by an actual consumer; A website featuring consumer services, namely, providing consumers a five-star rating system to evaluate businesses; A website featuring online display of complaints filed against businesses to allow consumers to evaluate types of complaints filed against businesses and to see how those businesses responded to complaint allegations; A website featuring business services, namely, providing businesses a platform in which to reply to reviews posted by customers; Online dispute resolution process between businesses and owners designed to efficiently resolve such disputes by engaging in proactive involvement and offering solutions to disputes; Mediation services, namely, providing businesses with opportunity to mediate negative customer reviews with customers, and provide opportunity for customers to modify negative reviews and provide explanation for how businesses improved customers' experience; Investigative and Information services relative to business and trade practices for protecting responsible business against abusive business practices and for establishing and maintaining legitimate advertising and merchandising practices; Computerized on line investigative and information services relative to business and trade practices for protecting responsible business and the public against abusive practices in the marketplace; Business investigations and business information services relative to business and trade practices for protecting responsible business and the public against abusive practices in the marketplace; Business investigations and business information services provided online relative to business and trade practices for protecting responsible business and the public against abusive practices in the marketplace; Complaint assistance, namely, providing an interactive web site for persons to file complaints against companies and/or services of all types; Computerized online complaint handling services, namely, real time complaint assistance, electronic mediation and requests for arbitration of disputes between companies doing business online and their customers; Computerized online complaint handling services, namely, real time complaint assistance, electronic mediation and requests for arbitration of disputes between companies doing business online and their customers
Trademark: 88369504
