42 Providing temporary use of online non-downloadable software for enabling the submission, display, aggregation, and analysis of user generated content; providing temporary use of online non-downloadable software for creating, maintaining, and providing access to a networked community of consumers, for consumer submission of information, text, audio, video, and multimedia, for users to vote in response to questions, and for access to information of other consumers, concerning product and service offerings of third parties; providing temporary use of online non-downloadable software for advertising, business marketing, consumer marketing research, and social media marketing; providing temporary use of online non-downloadable software to allow consumers and businesses to share information about and comment upon the products and services and to allow users to create and use online profiles for marketing purposes; testing, analysis and evaluation of products and customer service of others through shopping by researchers who pose as customers for the purpose of improving the consumer experience, customer retention, and sales performance