The color(s) blue #75bad3 peach #ff9985 gold #e1c26f is/are claimed as a feature of the mark.
The mark consists of The mark starts and ends with hand drawn or brush drawn "Lady" and the word "Well". The central feature of the mark is the upwards pointing "Large B" with the inside of the design being a "small b". The upwards outer Large B portion of the graphic is similar to an upside down apostrophe. The inner portion is similar to an upside down single quotation mark with a longer slender portion. The Large and Small B/b's are filled with different colors. Below the main Lady B Well design is words in All Caps in gold print stating THE BREAST HEALTH PEOPLE.