Color is not claimed as a feature of the mark.
"BROS" AND THE NON-LATIN CHARACTERS THAT TRANSLITERATE TO "IKHWAN" AND "MAAMOUL", "MA'AMOUL", "MAMUL" OR "MAAMUL"
The mark consists of conjoined stylized uppercase letters "H" and "B", wherein a shadow effect is present on the conjoined letters "H" and "B", a dark oval element is below the conjoined letters "H" and "B", wherein a lower portion of the conjoined letters "H" and "B" overlaps an upper portion of the oval element, wherein an Arabic phrase that transliterates to "halwani ikhwan" is positioned in the upper portion of the oval element and the English phrase "HALWANI BROS" is directly below the Arabic phrase that transliterates to "halwani ikhwan" and is positioned in a lower portion of the oval element, underneath the oval element is stylized Arabic wording that transliterates to "maamoul", "ma'amoul", "mamul" or "maamul".
HALWANI BROTHERS HALWANI BROTHERS
The non-Latin characters in the mark transliterate to "HALWANI IKHWAN" and "MAAMOUL", "MA'AMOUL", "MAMUL" OR "MAAMUL", respectively, and this means "HALWANI BROTHERS" and "a dessert filled pastry or cookie with dates, pistachios, nuts or figs" in English. The wording "HALWANI" has no meaning in a foreign language.