Color is not claimed as a feature of the mark.
The mark consists of an outer circle surrounding the phrase "mom created mom owned" and a line drawing of a face. The line drawing consists of hair, two eyes, a mouth, two ears, and a dotted necklace. The face appears in the center of the circle. The words "MOM CREATED" appear above the face and the words "MOM OWNED" appear below the face. The words are written in all capital letters and follow the path of the outer circle.