The color(s) black, white, red, orange, yellow, green, blue, navy blue, purple, and cardinal red is/are claimed as a feature of the mark.
"AMERICAN"
The mark consists of the text "LOVING AMERICAN" in black centered over the top of a stylized American flag with red, orange, yellow, green, blue, purple, cardinal red and white stripes and with the white stars on the navy blue rectangle rearranged into a heart.