35 Retail store services and online retail store services featuring coffee, tea, cocoa and artificial coffee, rice, flour and preparations made from cereals, pastry and confectionery, sugar, yeast, baking-powder, salt, spices, bread, chocolate-based beverages, cookies, pastries, bakery items, cakes, processed oats, processed grains, fresh fruits and vegetables, fresh nuts, oats, grains, beers, mineral and aerated waters and other non-alcoholic beverages, fruit beverages and fruit juices, syrups and other preparations for making beverages, alcoholic beverages, except beers; customer loyalty rewards program for shoppers for commercial, promotional and/or advertising purposes