Color is not claimed as a feature of the mark.
THE NON-LATIN CHARACTER THAT TRANSLITERATES TO "PAI"
The mark consists of three Chinese characters surrounded by five horizontal lines, and the words "BA CON NAI" under a logo of three dear heads, all within a square emblem with rounded corners.
The non-Latin characters in the mark transliterate to "SAN LU PAI" and this means "THREE DEER BRAND" in English.
The English translation of "BA CON NAI" in the mark is "THREE DEER".