Color is not claimed as a feature of the mark.
"SINCE 1928" AND "MONTREAL HEBREW DELICATESSEN"
The mark consists of the wording "CHEZ SCHWARTZ'S SINCE 1928" on a striped awning, with the words "MONTREAL HEBREW DELICATESSEN" appearing on a solid background on the bottom edge of the awning.
CHEZ SCHWARTZS SINCE NINETEEN TWENTY EIGHT MONTREAL HEBREW DELICATESSEN