The color(s) red, green, purple, orange-yellow, blue is/are claimed as a feature of the mark.
The mark consists of The word "Essentials" appears at the bottom of the mark. On top of the word "Essentials" appears the word "Kitchen", and on top of the word "Kitchen" appears the word "Keith", which creates the stacked phrase "Keith Kitchen Essentials" with one word on each line. On top of the stacked phrase "Keith Kitchen Essentials" are five squares. Beginning from the left: the first square is red with a white image in the middle of a knife, the second square is green with a white image in the middle of a cooking pot, the third square is purple with a white image in the middle of a wired whip, the fourth square is orange-yellow with a white image in the middle of a wine glass, and the fifth square is blue with a white image in the middle of a standing mixer.