The color(s) red, white, black, and gray is/are claimed as a feature of the mark.
The mark consists of a red oval with black shading and a white background. In the center of the oval is "GLEN HELEN" in red capital letters outlined in black. Black and white checkered flags come off the top of the "L" in "GLEN" and the "H" in "HELEN". Along the bottom of the red oval "FEEL the SPEED!" is stamped several times at different angles including white outlined in gray, white outlined in black, solid red, and black outlined in white.