35 online retail store service featuring childrens toys, clothes and furniture; online interactive website that allows consumers to create, update, and share lists of childrens, clothing, and children's furniture; create, update, and share lists to which others can donate toward the purchase of children's necessities, including toys, food, clothing, and furniture; online interactive platform for retail stores to sell children's products; charitable fund raising services; providing access to programs that allow consumers to make donations on behalf of children