Color is not claimed as a feature of the mark.
The mark consists of a utility vehicle in the center of a sun with sunrays on top of multiple wavy lines. In front of the vehicle is the outline of three birds above the silhouette of a man and woman each standing on a surfboard with a paddle facing two palm trees. Directly below the image is the word "JEEPAWILLYS" in stylized text above the phrase "IT'S A LIFESTYLE THING".
The name(s), portrait(s), and/or signature(s) shown in the mark does not identify a particular living individual.
JEEP A WILLIES IT IS A LIFESTYLE THING