Trademark: 88035060
Word
CALIDAD BRAND
Status
Registered
Status Code
700
Status Date
Tuesday, February 26, 2019
Serial Number
88035060
Registration Number
5685946
Registration Date
Tuesday, February 26, 2019
Mark Type
3000
Filing Date
Thursday, July 12, 2018
Published for Opposition
Tuesday, December 11, 2018

Trademark Owner History
GRUMA CORPORATION - Original Registrant

Classifications
30 Tortilla chips
The mark consists of the stylized word "CALIDAD" above the smaller stylized word "BRAND". The letters in "CALIDAD" are outlined. "CALIDAD" is superimposed across the center of a diamond that is trimmed in a border. The word "BRAND" is centered below "CALIDAD" on the diamond. Centered above "CALIDAD" and superimposed near the top of the diamond is a design depicting a Mexican female and male. The man is wearing a sombrero. Behind the center of the entire mark is a rectangular bar comprising a shaded rectangle in the center of the bar. Along the edges, above and below the shaded rectangle, are narrow rectangles each featuring a repeat wave-like pattern design.
As to "CALIDAD BRAND"
Color is not claimed as a feature of the mark.
The English translation of "CALIDAD" in the mark is "QUALITY".
"BRAND"

Trademark Events
Feb 26, 2024
Courtesy Reminder - Sec. 8 (6-Yr) E-Mailed
Jul 22, 2019
Teas Change Of Correspondence Received
Feb 26, 2019
Registered-Principal Register
Dec 11, 2018
Official Gazette Publication Confirmation E-Mailed
Dec 11, 2018
Published For Opposition
Nov 21, 2018
Notification Of Notice Of Publication E-Mailed
Oct 27, 2018
Assigned To Lie
Oct 12, 2018
Approved For Pub - Principal Register
Oct 12, 2018
Examiner's Amendment Entered
Oct 12, 2018
Notification Of Examiners Amendment E-Mailed
Oct 12, 2018
Examiners Amendment E-Mailed
Oct 12, 2018
Examiners Amendment -Written
Sep 22, 2018
Teas/Email Correspondence Entered
Sep 21, 2018
Correspondence Received In Law Office
Sep 21, 2018
Teas Response To Office Action Received
Sep 7, 2018
Notification Of Non-Final Action E-Mailed
Sep 7, 2018
Non-Final Action E-Mailed
Sep 7, 2018
Non-Final Action Written
Sep 7, 2018
Assigned To Examiner
Jul 17, 2018
Notice Of Design Search Code E-Mailed
Jul 16, 2018
New Application Office Supplied Data Entered
Jul 16, 2018
New Application Entered

Trademark Alertz updated from USPTO on 2030-01-24