The colors gold, green, red, white and black are claimed as a feature of the mark.
The mark consists of the stylized gold word "GRUPAZO", which is outlined in black, stacked above the stylized green, red, and white stacked wording "LA NACION". A design of a gold eagle's head, which is outlined in black with a black eye, is featured to the right of the stylized word "GRUPAZO". A stylized gold wavy bar, which features black shadowing, is positioned below the stylized word "GRUPAZO" and eagle head design. A design featuring a gold circle, which features a white center and black shadowing, is positioned between two gold bar designs, which feature black shadowing. A gold eagle talon design, which features black shadowing, is positioned below the first and last letter "N" in the word "NACION". A vertical gold design of a Greek key, which features black shadowing, is positioned on either side of the stylized wording "LA NACION". The stylized wording and designs, as illustrated in the mark, are positioned on top of a white rectangular background.
The stippling is a feature of the mark and does not indicate color; The stippling is for shading purposes only.
The English translation of "GRUPAZO LA NACION" in the mark is "biggest group the nation".