The mark was first used anywhere in a different form other than that sought to be registered at least as early as 00/00/1959
The mark was first used in commerce in a different form other than that sought to be registered at least as early as 02/00/2014
The color(s) white, gray, black, burgundy, gold, yellow, red, and dark gold is/are claimed as a feature of the mark.
THE DESIGN OF THE MAP OF BRAZIL, "CACHAÇA BRAZIL", "INDÚSTRIAS", "DE BEBIDAS LTDA", "THE NO. 1 CACHAÇA FROM BRAZIL", "SUGAR CANE SPIRIT FINEST QUALITY MADE FROM SUGAR CANE DISTILLATE PRODUCT OF BRAZIL", "1 LITER", "COMPANHIA", "DE BEBIDAS", AND "ALC. 40% BY VOL."
The mark consists of the stylized number "51" in white with gray highlights inside a black circle outlined in burgundy, set within a white circle. Surrounding the white circle is a larger gold circle and surrounding that is a yellow circle. Underneath the stylized number "51" set within the circles appears an undulating red banner with red wavy lines running across the mark, white borders appearing above and beneath the red banner, and gold border stripes appearing above and beneath the aforementioned white borders. Above the number "51" and the undulating banner is a gold field with vertical gold stripes and above that is a rounded gold border. Beneath the number "51" is a stylized frame within a frame design, rectangular in shape in gray on a white background. The interior of these frames has a cross-hatching wave design in gray on a white background. The stylized word "CACHAÇA" appears in red and outlined in white in the middle of the rectangle-shaped design. The stylized word "BRAZIL" appears there under in black with a black line under all letters except the letter "Z", which bifurcates the line. A stylized seal design comprised of 5 concentric circles appears in gray under the words "CACHAÇA" and "FROM BRAZIL". The outer concentric circle has a thinner concentric circle, outlining or bordering the same. Within that and the next set concentric of circles appears the repeated wording "INDÚSTRIAS MULLER DE BEBIDAS LTDA" in gray to the extent that it is not blocked by the words "CACHAÇA" or "BRAZIL". Within the next set of concentric circles appears the wording "the No. 1 CACHAÇA FROM BRAZIL" and separated by two stars within the same circles also in gray. Within the innermost concentric circle appears a square shaped device with a stylized depiction of a sugar cane and the shape of Brazil therein, all in gray. At the lower most part of the stylized seal appears the wording "SUGAR CANE SPIRIT" in gold set within a red banner with cropped edges, a gold border, and three gold lines running beneath and extending outside the red banner, to the right and left thereof. Thereunder, appears the stylized wording "FINEST QUALITY", "MADE FROM SUGAR CANE DISTILLATE", and "PRODUCT OF BRAZIL" all in black. At the bottom of the rectangular frames mentioned previously, appear three gold coins, with the top, middle coin seated partially on top of the two lower coins and the frame. Within all coins appears the wording "THE No. 1 CACHAÇA FROM BRAZIL" in dark gold. The first coin from the left has a stylized design set therein also in gold. Within the center or top coin appears the number "51" in dark gold. In the seal to the right appears a tilted square and a design of Brazil with a stylized sugar cane in dark gold. Underneath the coins and the frames appear, from left to right, the wording "1 LITER" in black, "COMPANHIA MÜLLER DE BEBIDAS" in gold, and "ALC. 40% BY VOL." in black, all on a white background. At the bottom on the mark is a gold border.
FIFTY ONE CACHAÇA BRAZIL, INDÚSTRIAS MULLER DE BEBIDAS LTDA, THE NUMBER ONE CACHAÇA FROM BRAZIL, SUGAR CANE SPIRIT FINEST QUALITY MADE FROM SUGAR CANE DISTILLATE PRODUCT OF BRAZIL, THE NUMBER ONE CACHAÇA FROM BRAZIL FIFTY ONE, ONE LITER, COMPANHIA MÜLLER DE BEBIDAS, ALCOHOL FORTY PERCENT BY VOLUME
The English translation of "INDÚSTRIAS", "DE BEBIDAS", and "COMPANHIA" in the mark is "INDUSTRIES", "OF BEVERAGES", and "COMPANY".