The mark consists of five ovals arranged on a plane such that one elongated end of each oval points towards and is equidistant from an invisible point on the plane, giving the effect that the five ovals form a five-pointed star pattern. Each oval is a different solid color. Going clockwise, the uppermost oval is green, followed by a red oval, a blue oval, a teal oval, and a yellow oval. The words "FIVE FOR FAMILIES" appears to the right of the star pattern formed by the ovals, with "FIVE FOR" stacked on top of "FAMILIES"
The color(s) green, red, blue, teal, yellow, and black is/are claimed as a feature of the mark.