Color is not claimed as a feature of the mark.
"ROUGAMO" AND THE NON-LATIN CHARACTERS THAT TRANSLITERATE TO "XI'AN ROU JIA MO"
The mark consists of a center circle design within a scalloped border that has a piece of Chinese paper cutting consisting of stylized word "ROUGAMO" on the very top connected by ribbons of the paper cutting, on the left there's a Chinese character with a lantern background, also on the right there's a Chinese character with a lantern background, in the middle are three Chinese characters, and on the very bottom of the design is a sandwich design connecting to the lamps with ribbon. Above the circle design is another stylized "ROUGAMO" with two sandwich designs at the lower left and right corners with waves underneath. Branching out from the sandwich designs are two stylized walls connected to vertical ribbon designs with additional wave designs and two towers and two terra-cotta figures, one on each side. Inside the ribbon design are two additional building designs, and on the ribbon below the circle design are the same five Chinese characters from the circle design.
The non-Latin characters in the mark transliterate to "XI'AN ROU JIA MO" and this means "XI'AN MEAT SANDWICH" in English.
The English translation of "ROUGAMO" in the mark is "MEAT SANDWICH".