The mark consists of a hand drawn smiley face with a white thumbs up outlined in black. The eyes are blue. The mouth has white teeth, a red tongue, and a gray background. The smiley face itself consists of puzzle pieces colored in green, blue, yellow and red. Above the smiley face is the word "Generation" colored green and outlined in black. Below the smiley face is the word "Au-some". Colored in green and outlined in black.
The color(s) black, white, green, blue, yellow, red, and gray is/are claimed as a feature of the mark.