The mark consists of two concentric circles. The outer circle contains the stylized wording "CERTIFIED DEALERSHIP", the stylized wording "MARINE INDUSTRY", a solid line with five five-pointed stars, and two circles on the left and right side. The inner circle contains the graphic representation of a boat and water element with the bottom portion of the circle missing
Color is not claimed as a feature of the mark.
The Certification mark, as used or intended to be used by persons authorized by the Certifier, Certifies or is intended to Certify that the operations of a retail marine business satisfy the requirements of the Certifier, primarily in the areas of systems and processes; employee engagement and development; customer satisfaction; facility management; and sales, service and other operational systems and processes; and has maintained its Certification status by meeting ongoing Certification criteria.
"MARINE INDUSTRY" AND "CERTIFIED DEALERSHIP"