The color(s) Maroon, red, pink, tan and teal is/are claimed as a feature of the mark.
"RUM", "RHUM", "RON", "EDICIÓN CRIOLLO" AND "BARREL AGED 8 YEARS"
The mark consists of a rectangular-shaped maroon background with curved sides on the middle. Inside a pink outline of the same shape. Inside, a tan bulged rectangle with brushed lines in a darker tan color with a thick red and brushed maroon outline on the left and right side. On the top left corner, appears the outline of the word "RUM" tilted in the same angles as the curve of the bulged rectangle and on the top right corner appears the outline of the word "RHUM" tilted in the same angles as the curve of the bulged rectangle. On the top center of the bulged rectangle appears the word "RON" in red letters with a tan outline and a darker shadow on the bottom. Directly under, appears the word "JAGUAR" in bold stylized letters in a red and maroon gradient color. Directly under the word "JAGUAR" a maroon vector design and underneath the letters "C.R." in plain red letters. In the middle of the design, an animated design of the face of a jaguar with teal-colored eyes. On the backdrop of the jaguar design a geometric vector design composed of multiple triangles pointing outwards in shades of maroon and red forming a circular shape. Around this circular shape, multiple vector designs on different shades of maroon, red and tan. On the outside of the bulged sides of this design, an outline composed of 9 multicolored small circles on top of a maroon coloredcurved stripe on each side. On the outside, a lighter colored maroon curved stripe with 10 maroon small circles. Underneath this design, a tan banner with two folded fine red stripes on each side, a fine maroon border on the top and bottom sides of the banner and a thick maroon corner design. Inside the tan banner, the wording "EDICIÓN CRIOLLO". Under the tan banner, a red stripe overlapping the bulged rectangle and on the middle of it, a red seal with maroon borders and the wording "BARREL AGED" in the top part following the curve of the circle and the word "YEARS" on the bottom part following the curve of the circle in maroon letters. Inside the text the number "8" in numeric form, in a bold tan font with darker tan brushes. In the bottom of the bulged rectangle, the word "RUM" in maroon letters with a darker fine outline. On all four corners of the outside of the bulged rectangle, a red vector design.
RUM RHUM RON JAGUAR C.R. EDICIÓN CRIOLLO BARREL AGED EIGHT YEARS RUM
The English translation of "RHUM", "RON", "JAGUAR" and "EDICIÓN CRIOLLO" in the mark is "RUM", "RUM", "JAGUAR" and "CREOLE EDITION".
Trademark: 87914225
