The color(s) pink, purple, gold, white is/are claimed as a feature of the mark.
The mark consists of a all white background the word FIRST would appear pink at the top that gradually fades into purple on each letter and has all uppercase letters. Their are 2 hearts one heart has the allittle of the color pink at the top that gradually fades into purple and the second heart is all purple and both of these heart stand behind a women silhouette with her in a bun and a white crown and a dress that flare out with white throw the middle of her splits from head to the bootom of hear dress she has the color pink at the top that gradually fades into purple and has all upper case letters.The second word after hear would be CLASS has the colors pink at the top that gradually fades into purple on each letter. Beauty would appear Up under FIRST in a cursive font starting with a uppercase B and throw the rest of the wording could be seen lower case would appear all gold in every letter. Boutique would appear Up under CLASS in a cursive font starting with a uppercase B and throw the rest of the wording could be seen lower case would appear all gold in every letter.