Trademark: 87876829
Word
SWIM
Status
Registered
Status Code
700
Status Date
Tuesday, March 5, 2019
Serial Number
87876829
Registration Number
5689075
Registration Date
Tuesday, March 5, 2019
Mark Type
4000
Filing Date
Friday, April 13, 2018
Published for Opposition
Tuesday, December 18, 2018

Trademark Owner History
Strategic Practical Thinking, LLC - Original Registrant

Classifications
35 Marketing services, namely, for the goods and services of others; business management consulting services related to the marketing and promotion of the goods and services of others; marketing services, namely, preparation of strategies, budgets and plans for the goods and services of others, implementation of the strategies, budgets, and plans, and evaluation of performance, particularly marketing performance, of the strategies, budgets, and plans; marketing services, namely, promoting and marketing the goods and services of others through a disciplined process of client and customer related research to develop custom-developed content that offers focused, relevant information in the voice of the client's customer, and is customized for each specific media; marketing services, namely, the execution of integrated marketing programs across all platforms, both digital and physical, for the goods and services of others; marketing services, namely, preparation of sales and marketing strategies, consisting of product portfolio development strategies, competitor and market analysis, design of marketing budgets and plans, defining target market segmentation, estimating market size, determining and analyzing internal strengths and weakness, and developing sales strategies for the goods and services of others; marketing services, namely, outsourced marketing management services, consisting of development and execution of marketing plans, and providing oversight, management and resources to implement marketing plans; marketing services, namely, marketing vendor management, consisting of contract negotiation, optimizing lead generation performance, measuring and reporting performance, ensuring brand consistency, and updating marketing content; marketing services, namely, digital marketing services; marketing services, namely, search engine optimization; marketing services, namely, online advertising campaign management; marketing services, namely, email campaign design and execution; marketing services, namely, content marketing, in particular inbound marketing, consisting of developing marketing plans, creating marketing content, and executing marketing campaigns; marketing services, namely, marketing automation campaign design and execution; marketing services, namely, integrated marketing, consisting of program coordination and optimization across digital and physical media platforms; marketing services, namely, social media advertising and campaign management and implementation; business management consulting services, namely, a disciplined process of reviewing an entire organization, in particular sales, marketing, finance, HR, operations and leadership, to identify opportunities, namely, new client acquisition targets, and to implement programs that align the organization with the sales and new client acquisition targets; business management consulting services, namely, preparing business strategies; business management consulting services, namely, building financial models, in particular profit and loss statements, balance sheets, and cash flow statements; business management consulting services, namely, preparing Small Business Administration loan proforma documentation; business management consulting services, namely, defining and building operational processes; business management consulting services, namely, establishing metrics, goals, objectives, and key performance indicators; business management consulting service related to market research and launching of new products; business management consulting service, namely, new product introductions consisting of launching new products into target markets with appropriate strategies and marketing promotional support; business management consulting service, namely, developing sales and distribution channel strategies, consisting of distributor networks, resellers, and independent representatives and direct sales; business management consulting service, namely, developing brand position strategies versus competition; business management consulting service, namely, developing value added product and service strategies building unique positioning statements; business management consulting service, namely, developing pricing analysis and pricing strategies; marketing and business management consulting services, namely, developing business and marketing plans for others to achieve revenue and new client acquisition targets, providing digital marketing, content marketing, search engine optimization, advertising, and special events for commercial, promotional or advertising purposes, all in furtherance of the developed plans, and conducting market research and business analyses to measure the effectiveness of the said plans in driving marketing and sales performance
42 Creative services, namely, graphic design service for the goods and services of others; designing and developing websites for others for marketing purposes; project management consulting service utilizing techniques such as quality functional deployment, namely, new product design, development, and testing; quality management consulting service, namely, developing quality control and continuous process improvement using quality assurance strategies, namely, Kanban, Six Sigma, Agile, Scrum, and 5-Whys; creative services, namely, graphic design services for the generation of sales and marketing assets, digital and physical; creative services, namely, digital and physical graphic design service, consisting of designing sales materials, brochures, line cards flyers, and product catalogs, tradeshow materials, banners, booths, and invitations, magazines, booklets, journals, postcards, direct mail items, infographics, emails, websites, advertising, logos, branding collateral, digital assets, and illustrations; creative services, namely, graphic design service, consisting of creating content marketing assets, namely, emails, blogs, guides, infographics, videos, webinars, presentations, brochures, sales letters, articles, logos, videos, images, audio recordings, and print management; project management consulting services in the field of marketing automation and the design and development of websites for others
STRATEGY WITH IMPLEMENTATION MEASUREMENT

Trademark Events
Mar 5, 2024
Courtesy Reminder - Sec. 8 (6-Yr) E-Mailed
Mar 5, 2019
Registered-Principal Register
Dec 18, 2018
Official Gazette Publication Confirmation E-Mailed
Dec 18, 2018
Published For Opposition
Nov 28, 2018
Notification Of Notice Of Publication E-Mailed
Nov 9, 2018
Law Office Publication Review Completed
Nov 8, 2018
Assigned To Lie
Oct 24, 2018
Approved For Pub - Principal Register
Oct 23, 2018
Teas/Email Correspondence Entered
Oct 23, 2018
Correspondence Received In Law Office
Oct 23, 2018
Teas Response To Office Action Received
Aug 6, 2018
Notification Of Non-Final Action E-Mailed
Aug 6, 2018
Non-Final Action E-Mailed
Aug 6, 2018
Non-Final Action Written
Aug 1, 2018
Assigned To Examiner
Apr 22, 2018
New Application Office Supplied Data Entered
Apr 17, 2018
New Application Entered

Trademark Alertz updated from USPTO on 2030-01-24