35 (Based on 44(d) Priority Application) (Based on Intent to Use) operation of an online retail store featuring lifestyle products, namely, nutritional and dietary supplements, vitamins, nutraceuticals being nutritional supplements, ingestible beauty products being nutritional supplements, food, natural health products, namely, toothpaste, non-medicated mouthwash, Topical beauty products, namely, skin lotion, make-up, anti-aging toner cosmetics and makeup, skin soap, hair care preparations, perfumes personal hygiene products, namely, face wash, face lotion, face oil, skin care preparations, deodorant for personal use, greeting cards, gift wrap and gift bags of paper, magnetically encoded gift cards and gift certificates; online and retail store services featuring lifestyle products, namely, nutritional and dietary supplements, vitamins, nutraceuticals being nutritional supplements, ingestible beauty products being nutritional supplements, food, natural health products, namely, toothpaste, non-medicated mouthwash, Topical beauty products, namely, skin lotion, make-up, anti-aging toner cosmetics and makeup, skin soap, hair care preparations, perfumes personal hygiene products, namely, face wash, face lotion, face oil, skin care preparations, deodorant for personal use, greeting cards, gift wrap and gift bags of paper, magnetically encoded gift cards and gift certificates; gift registry services; providing consumer product information on lifestyle products; providing consumer product information, namely, lifestyle product recommendations; Business administration of consumer reward, incentive and loyalty program cards