The mark consists of a gold map with black markings on top of a blue background featuring a mermaid sitting on a silver fishhook with black outlines. The mermaid's hair is yellow and brown, her skin is tan, her lips are red, her eyebrows are brown and her features are marked in black, her bra is silver and green, her tail is blue and dark blue. Above the Mermaid are the words "MERMAID VODKA" in blue, with "MERMAID" in cursive and outlined in white and "VODKA" in block letter. Below and to the right are the words "MADE IN THE USA" in blue on a yellow scroll outlined in blue.
The colors blue, dark blue, silver, yellow, tan, red, brown, black, green, white and gold are claimed as a feature of the mark.
"'VODKA" AND 'MADE IN THE U.S.A.'"