The mark consists of Afael became from a deviation of my middle name, Rafael. My full name is David Rafael Sosa. Afael has three different style of logos/icons. The first style spells the brand name, Afael, with the Adventure Alphabet Regular font, in black. The second style spells the brand name, Afael, with Baskerville Regular font, in black. The third style, is an icon created with the first letter of the brand, the letter A, with the front Dreaming of Lillian Regular. This icon is composed of two letters A, with a circle in the middle, which one of the A is upside-down crossing one another and two circles are in between, like a Venn Diagram.