The mark consists of the stylized wording "ETI PUF" wherein "ETI" appears in red with a black and white border, and "PUF" appears in white with a burgundy border. Above the wording appears a Hittite sun in black and a stylized brown and orange stylized confection surrounded by a white shadow. The confection has a black and white smile and black and white eyes. Behind the wording and design elements appears a red and burgundy ring, which is set against a burgundy, pink, and, white, and beige square background. The entire mark is surrounded by a black square outline with rounded corners.
The color(s) black, white, red, burgundy, brown, orange, pink and beige is/are claimed as a feature of the mark.
The English translation of "ETI" in the mark is "HITTITE".
"PUFF"