The color(s) green, yellow, black, white is/are claimed as a feature of the mark.
The mark consists of on the top left hand corner, the phrases Golden West appears in yellow letters and serpentine font with a thick black and thin white outline. Immediately below is the phrases Superior Since 1929 in white letters and serpentine font. All of this is at an angle on a black background. Below the black background is a thin light green accent that begins to expand at an angle to the top right corner. Below is a dark green background with the word Signature in white and snell font. Below that is the word LUBRICANTS in yellow letters and a guernsey font.
GOLDEN WEST SUPERIOR SINCE NINETEEN TWENTY NINE SIGNATURE LUBRICANTS