Color is not claimed as a feature of the mark.
The certification mark, as intended to be used by persons authorized by the certifier, is intended to certify that a product, when the mark is affixed, is a bioengineered food in that the food contains genetic material that has been modified through in vitro recombinant deoxyribonucleic acid (DNA) techniques, and for which the modification could not otherwise be obtained through conventional breeding or found in nature.
The mark consists of a round shield, arranged as a sun in splendor, with the phrase "be" in lower case letters approximately centered on the shield, with a curved line arranged as a smile adjacent the phrase.