The mark consists of a profile of a white human skull with a red eye, a red hood and a gray wing behind the skull. The skull with the hood and the wing are on top of a gray outline of a motorcycle wheel, slightly covering the top of the wheel. The words "MAD DOGS" in gray color sit above the skull and wing drawing. The gray letters "MC" encased in a gray outlined oval sit to the left of the motorcycle wheel and below the wing. The gray letter words "S. CENTRAL, ILL." are below the motorcycle wheel. The wording, letters, and design elements are inside of a black background.
The date of first use of the mark anywhere by applicant's members to indicate membership in applicant is 08/01/1977
the date of first use of the mark in commerce by applicant's members to indicate membership in applicant is 07/20/1989
The color(s) gray, white, red, and black is/are claimed as a feature of the mark.
"MC" AND "S. CENTRAL, ILL."
Trademark: 87702061
