The mark consists of a cartoon chicken in the colors red, black, white, and orange, with the stylized letters "SP" appearing in orange and black on its chest. The stylized wording "SUPER POLLO" appears in yellow, with "SUPER" being arched above the chicken design and "POLLO" being arched beneath it. The stylized yellow wording "EL REY DEL SABOR" appears just beneath the center of the mark, with "EL REY" appearing to the left of the chicken design and "DEL SABOR" appearing to the right of the chicken design. All of the aforementioned wording and design appears on a circular background having a red center and a black border.
The color(s) red, yellow, orange, black and white is/are claimed as a feature of the mark.
The English translation of "POLLO" and "EL REY DEL SABOR" in the mark is "chicken" and "the king of the flavor", respectively.
"SUPER POLLO"
Trademark: 87696787
