The mark consists of a capital "E", "T", an "i" that has a heart on top, a "K" in the shape of a cat, a capital "A", and a capital "T". The cat has shadows underneath the feet. He has cuffs with cuff links and he has a long neck with a bowtie. He has a tail intertwined around his leg. His whiskers are jagged and his eyebrows stand separately on top of his head. He has spots on his face; the logo is done in a 3-D style.
The name(s), portrait(s), and/or signature(s) shown in the mark does not identify a particular living individual.
Color is not claimed as a feature of the mark.
The wording "ETIKAT" has no meaning in a foreign language.